Thursday, October 7, 2010

The Importance of FOOD and SMERFs (not the little blue guys)

In addition to clean, comfortable and reasonable accommodations, what is next on the list of visitor “wants” when checking out a vacation destination? The answer is F-O-O-D!

Dining options are a very important factor when visitors are deciding where to spend their valuable “vacation time,” whether they are seeking five-star dining experiences or looking for fun, unique and “down-home” culinary experiences.

Cape Cod Ipswich fried clams and lobster salad, Maryland crab cakes and She Crab soup from the Low Country, conch fritters and conch salad from the Bahamas....hungry? This week we'll check out the role regional signature food plays in enhancing a tourism destination. And, what about service? Décor themes and unique venues add to the experience too. Lots to talk about and special guest Diana Foote, restaurant critic for Scripps Treasure Coast Newspapers will be in the studio to give us 'insider' information. Diana will also describe the various Treasure Coast dining experiences visitors and residents can enjoy here on the Treasure Coast and she'll share what she looks for in a dining experience. Sounds like hosts Gary Guertin and Robin Hicks-Connors will definitely be out to lunch this week!

Some people travel solo and others in a group or as a family. These type of travelers are commonly referred to as “leisure travelers." What about group travel? Tenille McCloud, director of sales for Martin County’s Hutchinson Island Marriott Resort and Marina, will introduce listeners to SMERF’s, not to be confused with Smurfs (the little blue guys) you may have seen on TV or in the movie. S (social), M (military), E (educational), R (religious), F (fraternal) is an industry term to describe the main market segments of tourism group business destinations seek in their overall marketing efforts. Tenille will let us know how the Treasure Coast does in this special niche market, and maybe a few pointers on what the area can do better to attract this valuable market.

The show would not be complete without History Lady’s view of what’s happening on the Treasure Coast, Bahamas updates,  and certainly some laughter, so tune in tomorrow (Friday, October 8) at 10:05 a.m. and catch a mini-vacation and tourism news on this week’s edition of Talkin' Tourism on Florida’s Treasure Coast (and Beyond!). You can catch the show on your radio at WPSL 1590 AM or on the Internet at

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