Thursday, July 2, 2009

July 3 Show Preview: How's Tourism in Martin County and Connecting the Dots to More Bahamian Friends

We all know that tourism is very soft in general. So, what is the Martin County Convention and Visitors Bureau (CVB) doing to make the best out of this downturn? How are our hotels being effected? Since Bed Tax collections are down, how is this effecting the CVB’s ability to promote the destination?

This week Talkin' Tourism host Gary Guertin and co-host Robin Hicks-Connors interview Rozeta Mahboubi, the executive director of the Martin County CVB. Rozeta has been in the post for eight months. How is the bureau coping with bed-tax funding shortfalls, and what is being done to promote tourism to Martin County?

Keeping with our Bahamas and Caribbean summer theme, Talkin' Tourism on Florida’s Treasure Coast has invited Lori Lachnicht into the studio to share her thoughts and expertise on how the Treasure Coast can best tap into this potential market. Lori has a long history in the Bahamas and Caribbean. Her past associations include: Caribbean Territory Manager for Caribbean Travel and Life Magazine (Bonnier Corporation); sales and marketing positions with The Ginn Company (Old Bahama Bay); Generation Corporation (MainStay Suites); Spice Island Tours with properties in Grenada, Dominica, St. Kitts, Barbados and the Bahamas; marketing and advertising account representative for Skin Diver Magazine and Dive Report; as well being theco-owner of USA Travel d.b.a. Bahamas Travel Network.

What is the Treasure Coast connection? Lori served as a territory account manager for Scripps Treasure Coast Newspapers and Media from 2005-2007.

Turn your radio dial to WPSL 1590 A.M this Friday (July 3) at 10 a.m. to learn more, and don’t forget to thank a visitor for vacationing on the Treasure Coast.
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